First Honda Flagship Shop Launched in Cebu City


Honda Philippines Inc.(HPI) , the country’s most distinguished motorcycle brand, in partnership with Du Ek Sam Inc., one of the country’s top and trusted motorcycle dealer, unveiled the newest and largest retail concept in the country, the Honda Flagship Shop located in along Salinas Drive in Barangay Lahug, Cebu City last December 20, 2016.



The Flagship Shop features an exemplary and modern display of the HPI’s pledge into providing suitability and fulfilment to all its customers.  The 325 square meters of shop area, this expansive Honda Flagship Shop fulfills all needs of its customers, especially the motorcycle users segment.


A retail store with a wide range of top quality motorcycle choices, genuine spare parts, cutting-edge power products, a cozy customer lounge and a modern service and maintenance facility with adept and well-trained mechanics.


“The flagship shop is our Riders’ den, where they can meet, greet and have coffee and refreshments at the same time. Not only that, we have a place where our riders can utilize for their club meet-ups, but a have big venue in our third floor and the front of our shop, to accommodate our rider’s need for events vanue,” disclosed Honda president, Daiki Mihara in an interview with reporters.


In addition, the grandest features of this Honda Flagship Shop are expected to be finished and opened to the public next year that includes; a test course facility in which riders can test ride their new motorcycles or try out newly released models, a huge indoor multi-purpose function area, this is an ideal setting for all motorcycle club events and gatherings and a coffee shop in which customers can enjoy while waiting for their serviced or purchased motorcycle.


Coinciding with the unveiling of Honda flagship shop was the launch of the All-New Honda BeAT, the newest AT scooter from the Gen-S lineup designed for the young, fun, sporty, and stylish millennials with Filipino Exclusive Colors and Graphics.




Honda Philippines Inc. President Daiki Mihara (2nd from left) and Du Ek Sam, Inc., Operations Manager Ryan Lim (3rd from left) led the ribbon-cutting ceremonies during the opening of the Honda Flagship Shop located in along Salinas Drive in Barangay Lahug, Cebu City last December 20, 2016.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s